Cookie Policy

Last Updated: April 01, 2025

1. Introduction
This Cookie Policy explains how Puzzle Books Co ("we," "us," or "our") uses cookies and similar tracking technologies on our website https://puzzlebooks.co. Our practices comply with:  

✅ Google Shopping & Merchant Center requirements
✅ California Consumer Privacy Act (CCPA) 
✅ Federal Trade Commission (FTC) guidelines
✅ Network Advertising Initiative (NAI) standards

By using our site, you consent to our use of cookies as described below.  

2. Detailed Cookie Classification 

A. Essential Cookies (Strictly Necessary)
Purpose: Required for core website functionality.  
Examples:  
- Session cookies for shopping cart/checkout  
- Authentication cookies for user accounts  
- Security cookies (fraud prevention)  

Opt-Out: Cannot be disabled without breaking site functionality  

B. Performance & Analytics Cookies
Purpose: Measure website traffic and user behavior.  

Google-Compliant Usage:  
✔ Anonymizes IP addresses  
✔ Complies with Google Analytics' data retention policies  
✔ Disables data sharing with other Google services  

Opt-Out:  
🔗 Google Analytics Opt-Out Browser Add-on (https://tools.google.com/dlpage/gaoptout)  
🔗 Hotjar Opt-Out (https://www.hotjar.com/legal/compliance/opt-out)  

C. Functional Cookies
Purpose: Enhance user experience through personalization.  

Opt-Out: Manage via browser settings:
🔗 Chrome Cookie Settings (https://support.google.com/chrome/answer/95647)  
🔗 Firefox Cookie Settings (https://support.mozilla.org/en-US/kb/disable-third-party-cookies)  
🔗 Safari Cookie Settings (https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac)  

D. Advertising & Remarketing Cookies
Google Shopping Compliance:  
✔ Discloses cross-device tracking via Google Signals  
✔ Provides clear opt-out mechanisms  

Opt-Out:  
🔗 Google Ads Settings (https://adssettings.google.com/)  
🔗 NAI Consumer Opt-Out (https://optout.networkadvertising.org/)  
🔗 DAA Opt-Out (https://optout.aboutads.info/)  
🔗 Facebook Ad Preferences (https://www.facebook.com/adpreferences)

3. Google-Specific Compliance

Essential Google Links
🔗 Google Privacy Policy (https://policies.google.com/privacy)  
🔗 Google Ads Data Processing Terms (https://business.safety.google/adsprocessorterms/)  
🔗 Google Merchant Center Policies (https://support.google.com/merchants/answer/6149970)  

4. User Control & Opt-Out Mechanisms

Advertising Opt-Out Portals
🔗 YourAdChoices (DAA) (https://optout.aboutads.info/)  
🔗 Network Advertising Initiative (NAI) (https://optout.networkadvertising.org/)  
🔗 Digital Advertising Alliance Canada (https://youradchoices.ca/)  
🔗 European Interactive Digital Advertising Alliance (EDAA) (https://www.youronlinechoices.com/)  

Browser Privacy Guides 
🔗 Chrome Privacy Guide (https://support.google.com/chrome/answer/114836)  
🔗 Firefox Privacy Guide (https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop)  
🔗 Safari Privacy Guide (https://support.apple.com/guide/safari/privacy-sfri35610/mac)  

5. Government & Regulatory Resources
🔗 FTC Privacy Guidelines (https://www.ftc.gov/tips-advice/business-center/privacy-and-security)  
🔗 California Do Not Sell My Info (https://oag.ca.gov/privacy/ccpa)  
🔗 NIST Privacy Framework (https://www.nist.gov/privacy-framework)  

6. Contact Information
For cookie-related inquiries:  
📧 info@booklyte.com
📞 +1 (620) 498-3704